If you attend one of my workshops, you will learn that self-publishing is a popular and successful method for authors to achieve their dream of getting into print. Whatever your goals, you need to know about the publishing methods available today, including e-books, and potential choices of agents and distributors.
It's also important to know how to develop a marketing plan that addresses the audience for your book and the best methods to reach them. Knowledge of marketing methods or tools like PR, advertising, direct mail, events, and social media—Google, Facebook, websites, and blogs, Twitter, Pinterest—is critical. You need to price your book correctly, and obtain book reviews to use in the marketing process.
Here are some quick tips:
1. Hire a good editor
2. Hire a professional designer for your book cover
3. Understand who the audience is for your book
4. Develop an effective marketing plan
5. Begin promoting your book before it is in print
BOOK REVIEWS ARE CRITICAL!
You might be surprized to learn that while you are finishing up your book, but before it is in print, you need to be out
finding book reviews for your new book. Why?
•Book reviews from independent sources provide invaluable 3rd party credibility for marketing/sales of your book
•Your agent and/or publisher should obtain also
•Builds name recognition
•Might be noticed by other agents, publishers
•Use quotes on the back cover of your book
•On your website and Amazon site
•Posts for social media/FB
The challenging question is—Where? We'll get into that shortly, but you can attend a workshop to learn more—monitor the dates of my workshops on my Facebook page.
It's also important to know how to develop a marketing plan that addresses the audience for your book and the best methods to reach them. Knowledge of marketing methods or tools like PR, advertising, direct mail, events, and social media—Google, Facebook, websites, and blogs, Twitter, Pinterest—is critical. You need to price your book correctly, and obtain book reviews to use in the marketing process.
Here are some quick tips:
1. Hire a good editor
2. Hire a professional designer for your book cover
3. Understand who the audience is for your book
4. Develop an effective marketing plan
5. Begin promoting your book before it is in print
BOOK REVIEWS ARE CRITICAL!
You might be surprized to learn that while you are finishing up your book, but before it is in print, you need to be out
finding book reviews for your new book. Why?
•Book reviews from independent sources provide invaluable 3rd party credibility for marketing/sales of your book
•Your agent and/or publisher should obtain also
•Builds name recognition
•Might be noticed by other agents, publishers
•Use quotes on the back cover of your book
•On your website and Amazon site
•Posts for social media/FB
The challenging question is—Where? We'll get into that shortly, but you can attend a workshop to learn more—monitor the dates of my workshops on my Facebook page.
